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Ings Mill Park Lake District Holiday Home Site Launched

Friday, 20 August 2010 17:57 by Ben

Invosoft were asked to design and develop a new website for to South Lake District Holiday Home Park, Ings Mill Park.

Ings Mill Park Home page

The new website is based on Invosoft’s advanced content management system and features a bespoke facility to showcase their regularly updated Holiday Home and Static Caravan stock for sale.

Click here to visit Ings Mill Park.

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Expect a bumper summer in the Lakes and across Britain for 2009!

Friday, 17 April 2009 16:02 by Brian

Living in Lancaster, in the North West of England is great. One of the finest aspects is the proximity to the English Lake District; it’s less than half an hour’s drive from the Southern Lakes. The  Lake District is a great place to escape to, and when the weather is clement, I will often head up there on a weekend, sometimes leaving straight after work on a Friday.

I did my first such trip two weeks ago, one that I did many times last year, camping wild near Easdale Tarn above Grasmere. It was the first time there was enough daylight to make the trip viable after a full days work, the clocks only having gone forward the previous week.

I hiked up from Grasmere with everything I needed on my back - at what in previous years had been a tranquil wild camping spot - ready for some solitude, peace and quiet only to find six other people had the same idea as me! Bearing in mind this is the beginning of April and the first time this trip has been possible. I’ve never seen that many tents wild camping in one spot in the Lakes before. And by the time morning came, there were a total of five tents, eight people and two dogs.

Walking near Grasmere in Englands Lake District

The next day, the streets were absolutely flooded with people in Grasmere, Windermere and Ambleside. By all accounts the following Bank Holiday Easter weekend was even busier. It was plain to me, that on Easter weekend, which is traditional one in which we witness all the major international airports bursting at the seams, people were deciding to spend their time and money in the UK. This got me thinking about shifting trends in tourism during a recession and how it’s a good sign for holiday home owners in the UK.

If we combine the recession with a diminishing pound (against both the euro and the dollar) then it comes as no surprise that British families are spending their leisure time closer to home. I did some research and found some official figures to back up my anecdotal assessment:

  • Cumbria Tourism confirmed there was a busy Easter period last week with Lake District tourism information centres reporting a 45% increase in footfall over the same period in 2008.

  • Recent history shows that a busy Easter period leads to a bumper summer for the hospitality industry especially hotels, B&B’s and self-catering accommodation.

  • In the previous year, the worst hit retailer s have been the top and bottom end of the Lake District tourism industry, including hotels and B&B’s but a good recovery is expected, along with self-catering and holiday-home accommodation providers benefitting from the forthcoming influx of visitors.

  • Financial injections have also been announced to boost the tourist industry, with Cumbria Tourism benefitting from over £5 million made available from the Northwest Regional Development Agency. Creating “high-quality, high-value visitor experiences” is a main concern, as is capitalising on the “increasing trend to holiday at home”. Some of the regions first areas to benefit from this grant are the refurbishments of the Tourist Information Centres and National Park Centres of Ullswater, Bowness, Hawkshead and Keswick.

All this is great news for the local holiday home industry, especially in Lancashire and Cumbria. Expect a bumper summer in the Lakes and across Britain for 2009!

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